Within a petal exists a cosmos of healing. Ayu infuses the ancient power of plants, flowers, resins and barks to enhance your modern universe. We pour a rich knowledge of traditional remedies into each bottle, with each scent deeply rooted in the sacred science of Ayurveda. Locally made and intuitively blended by hand, our aromatic formulas are curated to balance the mind, body & spirit.

Founded under a warm Indian sky in 2014, our scents are dreamed up with intention. Transcending the art of perfume into a nourishing everyday ritual, each blend is informed by the energetics of Vata, Pitta and Kapha (known in Vedic terms as Doshas).

All ingredients are kind to the earth and beneficial to your being. Globally sourced and distilled using age-old methods with a selection of medicinal herbs and exotic florals that are soothing to touch and gently uplift with every inhale.